Most images about algorithms show screens, code or glowing blue brains. Tell Me What To See takes a more useful route: Carola Lampe photographs their effects as a problem of perception.

The Berlin-based photographer and software developer has worked on the series since 2019.1 The project examines how new technologies affect human behaviour and experience, with particular attention to data, algorithms and artificial intelligence.2

That is a huge subject, but photography pulls it toward a practical question: what becomes visible when systems are already calculating what deserves our attention? Lampe is not documenting one particular app. She builds a visual fiction around a world in which more experience is sorted, measured and reconstructed by technical systems.

PhMuseum frames the project around both benefits and risks. Algorithms can structure chaos and simplify tasks, while also concentrating control, reinforcing bias, creating filter bubbles or enabling surveillance.2

The distinction matters: this is an artistic interpretation, not scientific evidence that any individual photograph demonstrates those effects. Its strength is elsewhere. The project gives visual form to something normally invisible: the layer of decisions sitting between the world and what we eventually see of it.